Movies

The digital release of “Spider-Man: No Way Home” set a record

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Spider-Man: No Way Home set another record, this time breaking digital sales records in the first week after its release. Undoubtedly one of Marvel’s most ambitious films since Avengers: Finale, a joint project between Sony and Marvel Studios has already become the highest-grossing film of 2021 and the sixth highest-grossing film of all time. The film is also expected to break the coveted US box office record of $ 800 million, making it only the third such film after Avengers: Finale and Star Wars: The Force Awakens.

The success of “No Way Home,” starring Benedict Cumberbatch as Dr. Strange, is largely due to the return of characters from previous parts of the Spider-Man franchise. Not only has the film grossed $ 1.886 billion worldwide, but Deadline now reports that the film’s recent digital release has sold more than 2.1 million units in the United States in its first week alone. This suggests that in the first seven days after the release of the film, its revenue in the United States was about $ 42 million.

Of course, fans who have seen the film will probably not be surprised by the success it has now. It also serves as a demonstration for Sony and Marvel Studios of how profitable their joint creative character management can be. At some point, serious questions arose about the future of the character in the Marvel cinematic universe, and it almost seemed that the character was destined to leave the Marvel cinematic universe altogether. Fortunately, Holland took the liberty of contacting Disney CEO Bob Iger and Sony CEO Tom Rothman directly to resume talks after they came to a standstill.

If the financial indicators of “No Way Home” indicate this, then Hollande’s call to keep the character in the KVM was more than justified. With such success, it seems logical that Sony and Marvel will continue to work together, and viewers can expect even more of their favorite spider to appear on the screens.

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