At the center of the plot is the eccentric businessman Adam Neumann and his wife Rebecca. The main roles in the series were played by Jared Leto and Anne Hathaway
Photo: frame from the series “Did not work”.
On the Apple TV + platform in the format mini-seriesscreened the history of the coworking company WeWork. The roles of scandalous startups were played by Jared Leto and Anne Hathaway.
Jared Leto’s character is serial entrepreneur Adam Newman. He gained fame and money thanks to his ability to sell and bluff before business partners. An immigrant from Israel unsuccessfully sells baby knee pads and folding heels at the beginning of the journey, and eventually creates unicorn startup WeWork. This is not just hipster coworking, but a community and lifestyle for freelancers. The name “Did not work” spoiler, what ended the business on the hype – the first series begins with the fact that the head of the soaring startup with a reputation rock stars dismisses the department of directors. But this story is not just a chronicle of WeWork’s failure, says film critic Yegor Moskvitin.
Yegor Moskvitin film critic
TV series about eccentric billionaires with a sectarian approach to business are not surprising today. “Didn’t work” came out almost simultaneously with another production drama about a burned-out startup – “In the Platoon: The Battle for Uber.” The theme of the dark side business empires is understood in movies and TV series often, and the conclusion there is one, he says film critic Ivan Afanasyev:
– This is a series that came out at one point with “Battle for Uber”, and this and that pro failure. As a result, there are two different approaches. In the first case – incompetent management of the company. And in the second case it is rather a reassessment of their strength. Increasing male toxic masculinity in the event of reactive success leads to destruction. Farce in its purest form, in my opinion. Given that we know how this startup ended, not without reason called the series WeCrashed, it’s pretty funny to watch. Ideally, this is about the fact that a businessman should be first and foremost balanced, calm and, most importantly, respectful to all people, that is, he should not catch the star.
– Are podcast series a trend?
– This is a new wave that has swept television. I remember some very large and quite important projects – “Bad Doctor”, “Something about Pam” and others.
The series about the world’s largest coworking franchise is based on a series of podcasts WeCrashed: The Rise and Fall of WeWork. Today, narrative podcasts often throw up stories for television – the stories in them already have a series of dramaturgy, and Hollywood producers believe that popular projects with listeners promising to screen. In 2020, at least 100 series were filmed based on podcasts.
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
Cookie
Duration
Description
cookielawinfo-checkbox-analytics
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional
11 months
The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy
11 months
The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.